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OUSA / ORI 24
THE BIGGEST STUDENT EVENT OF THE YEAR
The Momentum team attended a fair few O-weeks during our uni days at Otago - so we were stoked to partner with OUSA to deliver ORI24.
The primary goal was to drive ticket sales over the week-long event, but it was also important to introduce new students to uni life in Dunedin and showcase everything OUSA has to offer.
From short form teasers to real-time social media content during the week, our team made sure that students stayed engaged across all our channels during and after the event had wrapped.
SCOPE OF WORK
Marketing strategy
Organic social media management
Ads management
Ticket sales
Videography & Photography
Project management
Event coverage
Website design and build



5,500
minutes of videos watched
40,000
accounts enageged
900,000
impressions











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